Abnormal Vodka

WE

CREATE

GAME - CHANGING PRODUCT

EXPERIENCES, IMBUED WITH

ENCHANTMENT

AND MEANING

What is NONOBJECT?

The origin of the NONOBJECT approach is the thought that the best products reside
beyond the object itself in the emotional connection with the user. In essence, the focus
of our design is not the object, but the nonobject space between the object and the user -
the SPACE where experiences are defined and emotional connections forged.

What We Believe

WHAT WE DO

One Key Gin One Key Gin One Key Gin

One Key Gin

The distinctive blue bottle with its elegant key
is an innovative take on rituals traditionally
involved in savoring luxury beverages.
Strategy, Product Design, Development,
Graphic Design, Branding

One Key Gin One Key Gin One Key Gin
Arione Arione Arione Arione

Arione

The new generation of the Arione saddle ranges from the pro-racing level of the 00, thru the high-performing R1, to the perfect mixture of comfort and performance in the R3.
Product Design, Development

Arione Arione Arione Arione
Soraa Soraa Soraa

Soraa

The unique shape of the ground-breaking
LED light ensures optimal performance
and provides a striking visual.
Product Design, Development, Branding

Soraa Soraa Soraa
The Untrash Can The Untrash Can The Untrash Can

The Untrash Can

The sleek compost bin with fully compostable
liners makes handling your compost scraps simple and easy.
Strategy, Product Design, Development,
Manufacturing, Graphic Design, Branding

The Untrash Can The Untrash Can The Untrash Can
DirecTV Remote DirecTV Remote DirecTV Remote

DirecTV Remote

The intuitive interface of the new
remote connects the physical and
on-screen user experience.
Product Design

DirecTV Remote DirecTV Remote DirecTV Remote
Zamzee Zamzee Zamzee

Zamzee

Tiny but powerful, Zamzee
motivates kids to be more active.
Product Design, Development

Zamzee Zamzee Zamzee
The Webble The Webble The Webble

The Webble

The bold, eye-catching design invokes the
basic geometrics that are immediately
familiar to young gamers.
Product Design

The Webble The Webble The Webble
Health Innovation Health Innovation Health Innovation

Health Innovation

Innovation Center Denmark asked NONOBJECT to
hold an innovation workshop for 20 Danish executives
from top Danish hospitals and companies such as
Microsoft, Siemens and Coloplast.
Innovation, Strategy

Health Innovation Health Innovation Health Innovation
NONOBJECT iPad app.

NONOBJECT iPad app

Unlike most digital books, which are static versions of their printed counterparts,
the NONOBJECT iPad app places interactivity at the core of the experience.
Strategy, Product Design, Development, Graphic Design, Branding

NONOBJECT iPad app.

COMING SOON

We are working with a large multi-national company on amazing new consumer products that will be unlike anything you’ve ever seen from this company before. We’re designing a brand new product for a high-end European sports equipment company known for its cutting edge technologies and no compromise design. And together with a medical company we have designed a revolutionary new device to manage a chronic disease.

Who We Are

NONOBJECT was founded in 2006 by Branko Lukic an acclaimed design visionary and
former lead designer at IDEO and frog, and Suncica Lukic, an award-winning graphic
designer and brand strategist. The following year they were joined by Steve Takayama
a renowned master craftsman and former lead designer at IDEO.

Today, Branko and Steve are the creative partners behind NONOBJECT’s design
practice, and Suncica directs the studio’s branding practice.

Want to read the nonobject book?

Contact

NONOBJECT
2453 Ash Street, Palo Alto, CA 94306
+1.650.473.9040

info@nonobject.com

Want to join our team?

Want to read the nonobject book?